Competitive Advantage

Teen entrepreneurs from California have designed web-based software for educators to alert parents when their kids are skipping class. TruantToday has won innovation awards and support from start-up incubators, but can it beat the tough competition?

The business of sustainability – meeting the needs of the present without compromising resources for future generations -- is growing among companies with a social conscience. Guayakí, which makes and sells Yerba Mate beverages, is an example of a company that has built its entire business model on practices that drive environmental and social change. Its main goal: to get you, as the consumer, to support sustainability with your dollars.